The shirt reads: “STATE MANDATED GIRLFRIEND PROGRAM — PAIRING FOR A STRONGER SOCIETY,” above a circular seal showing a capitol dome.
It is set in plain institutional capitals with no illustration beyond the seal.
It is an internet joke about loneliness, dressed up as a government initiative complete with a motto. The official typography is what carries it.
For the very online, and for a design where the bureaucratic framing does all of the comedy.






















































































